Pitching to attract attention - ENG Mixte : présentiel / à distance
Dernière mise à jour : 27/02/2025
Public visé
Target
Anyone who wants to draw attention to a project, an idea or a product.
Objectifs de la formation
Pedagogical objectives
- Gauging your ability to mobilize your audience
- Grabbing their attention immediately with an issue that concerns them
- Focusing on the essentials, simplifying the message
- Using your presentation to bring value to the audience by enabling them to solve their problems
- Applying pitch models practising pitching in different professional situations
Prérequis
Prérequiste
None
Description
Description / Content
Stage 1: What grabs attention
- How can you lose your audience quickly?
- Why do some speeches attract attention and others not?
- What are their key features?
Digital questions, collaborative workshops, Metaplan
Stage 2: Focusing on the essentials
- What is an essential message?
- How to summarise and narrow down?
- What is a tagline?
Application exercise: question pitch, one-word pitch, one-sentence pitch
Stage 3: Crafting your pitch
- What is a pitch?
- How to arouse curiosity immediately : hook techniques
- Why illustrate and tell a story to capture attention?
Pitch models to apply
Application exercises: building a pitch in teams
Stage 4: Practising your pitch
- A good pitch can be repeated
- A good pitch can be reused and improved
A summary exercise based on a professional speech
Compétences acquises à l'issue de la formation
- Keeping it short, focus on the essentials
- Attracting curiosity immediately
- Sparking the desire to find out more
- Engaging my audience to get them on board with my idea, my project, my product
- Making my audience active, encourage collaboration
Moyens et supports pédagogiques
Educational resources and supports
Slide show PPT
Pedagogical video
Pedagogical Support
Digital Tools (Mentimeter, WhiteBoard ...)
Modalités pédagogiques
Educational format
On site : one day
Remote : 2 x 3,5 hours workshops viaTeams, GoogleMeet…
Individual coaching if needed
Modalités d'évaluation et de suivi
Evaluation and monitoring methods
- Exchange with trainer about expectations of the trainees
- Evaluation of the trainees by the facilitator
- Evaluation survey sent to the trainees at the end of the training
Informations sur l'accessibilité
Informations sur l'admission
Admission Informations
On request to our training manager by telephone or email (access and completion time).
Our prices are communicated on quote.